05/06/2008
Strong Enough for a Man, But Made for a Woman
Here's a new approach to selling women razors, from Philips. It's airing across Western Europe. Watch it, AFTER THE JUMP...
(via shakesville)
Sphere: Related ContentPosted 12:40 PM EST by Andy in Advertising, Drag Queens, News | Permalink
Comments
That was a beautiful commercial.
Posted by: taodon | May 6, 2008 12:50:28 PM
he sounds American, but you can bet we'll NEVER see that here.
Posted by: Jason | May 6, 2008 1:00:11 PM
God I wish I lived in Europe.
He's clearly American and lives in L.A.
Posted by: Paul R | May 6, 2008 1:08:46 PM
Strong enough for a man; Made for a fierce tranny hot mess!
Posted by: KurtTO | May 6, 2008 1:17:27 PM
I wonder if I can use this product on my "sensitive" areas. I am razor phobic down there and want to keep it nice and smooth. And I sure don't want no waxing, don't want no pain.
Posted by: davefromtampa | May 6, 2008 1:18:05 PM
davefromtampa, as long as you don't use a straight-edge, you shouldn't have any problems. Just make sure your skin is moist and you let the shave cream soak for a minute or two. Then, gently shave away. Anyway, interesting commercial which I doubt we will ever see at half-time during the Super Bowl.
Posted by: mike | May 6, 2008 1:27:33 PM
Wow, I was expecting something tacky and offensive, but it was really lovely.
Posted by: Ernie | May 6, 2008 1:28:56 PM
Dave, I don't think you want to use an epilator "down there." Get a BodyGroom.
Posted by: Jack | May 6, 2008 1:38:12 PM
She was also the lead in the Scissor Sister's "Filthy Gorgeous" video if you will remember... Good for her!
Posted by: Andrew | May 6, 2008 1:48:44 PM
I'm in Western Europe (UK) and I've yet to see this ad... I do hope that it airs...I wait with bated breath.
Posted by: atheist | May 6, 2008 3:39:13 PM
That was beautiful. Does anyone know what song that was, playing in the background?
Posted by: Prince Charming | May 6, 2008 3:52:00 PM
[S]he makes a hot woman. Good for her indeed!
Posted by: rob | May 6, 2008 4:17:14 PM
I liked the commercial until this popped up: "Like all men, he's not great with pain." Why would they ruin it with this bullshit line? Males are the gender with the higher pain tolerance. Putting up with pain without complaint is an integral part of masculinity. Why do so many commercials have to sneak in some anti-male sentiment. Who are they trying to please?
Posted by: Jay | May 7, 2008 3:16:30 AM
Actually Jay, women are more resistant to pain than man (evidence from this comes from lab tests, combat situations, and uhm, *childbirth*).
And who are they trying to please with anti-male sentiment? I'd say anyone who has ever met a man!
Gorgeous ad though.
Posted by: Michael | May 7, 2008 10:02:42 AM
Lab tests reaffirm that males have a greater pain tolerance than women:
http://www.entrepreneur.com/tradejournals/article/147214382.html
Care to cite studies that state differently?
And it's stupid to bring up childbirth as evidence that women deal with pain better since there's no way to compare their responses. It's possible that women have been extraordinarily whiny about the whole process.
"I'd say anyone who has ever met a man!"
I've met a lot of men. The more I meet, the less anti-male sentiment pleases me.
Posted by: Jasy | May 7, 2008 1:27:33 PM
Wow! He looks like Nelly Furtado!
Posted by: nikko | May 7, 2008 3:28:21 PM
Recent Comments