2012 Election | Frank Schubert | Gay Marriage | News | Washington

Equality Foes Begin Anti-Gay Ad Campaign in Washington State: VIDEO


Opponents of the Referendum 74 ballot measure, which would put Washington's legislatively-passed marriage equality law into effect, began running ads today.

Watch the first one, AFTER THE JUMP...

SchubertWrites Dominic Holden in Slog:

The genius here—which has been the trademark of Frank Schubert, behind this campaign and others to defeat gay marriage—is making the case that voters can oppose gay marriage without being a bigot.

The Washington Post reported earlier this week on Washington state's battle:

With its relatively low churchgoing population and social libertarianism, Washington may be the state where voters are most likely to approve gay marriage. But opponents say the early polls are deceptive. Chip White, the communications director for Preserve Marriage Washington, says things will change once its TV ads start.

“We do not need to match the other side dollar-for-dollar to get our message out,” said White, whose group has raised nearly $1.8 million so far. And he argues that polls in past elections have routinely overstated voter support for gay marriage.

His group has had strong backing from Catholic leaders as well as many Protestant churches. Its largest donor is the Washington, D.C.-based National Organization for Marriage, which has given $725,000.


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  1. For the gazillionth time in any article about these anti-gay groups, Who's the big nelly queen in the picture?

    Posted by: Michael | Oct 12, 2012 9:45:23 AM

  2. "We do not need to match the other side dollar-for-dollar..." Translation: our fundraising has been for crap in Washington so we're going to have to rely on lots of secret money from the Cathlolics and Mormons.

    Posted by: e.c. | Oct 12, 2012 9:45:44 AM

  3. "...is making the case that voters can oppose gay marriage without being a bigot."

    No, you can't. Every argument made by the anti-equality side is based on bigotry, on the notion that opposite sex relationships are somehow superior to same sex ones and deserving of some special recognition by the state.

    Posted by: Eddie | Oct 12, 2012 10:06:56 AM

  4. Exactly, Eddie.

    Posted by: ichabod | Oct 12, 2012 10:12:10 AM

  5. They're losing and they know it.

    BTW, how's Maggie's gay son doing these days?

    Posted by: David Ehrenstein | Oct 12, 2012 10:24:48 AM

  6. It's mostly the coastal area that's liberal. Eastern Washington is just as backwards as other places.

    Posted by: Steve | Oct 12, 2012 11:20:10 AM

  7. My thoughts, exactly, Michael. Who is the big 'mo in the photo? Of course it's some self-hating, deluded monster behind anti-gay BS. I'm donating more money to Washington right now.

    Posted by: SoLeftImRight | Oct 13, 2012 10:18:37 AM

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