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Australian Conservatives Think This Ad for Maltesers Candy Will Turn People Gay: VIDEO

Maltesers

Australian TV viewers have made official complaints that an advert for Maltesers in which two men kiss promotes homosexuality, reports Business Insider.

The advert, which has been running without problems in the UK and other markets for years, portrays two heterosexual men snuggling up unawares while sleeping.

Complaints to Australia’s Advertising Standards Bureau (ASB) have accused the ad of encouraging young people to be gay and of ridiculing gay people.

One of the complaints reads:

"I find it very offensive that while I'm watching tv with my child that an ad with a man kiss another man to come on to try and sell chocolates just like smoking and drinking alcohol leads to young people to do these things I feel strong that advertising homosexuals is try to turn young people gay."

Another offended viewer wrote:

"The two women place their boyfriends in a sexual/suggestive position while they are asleep. They are seen to kiss. The two women then laugh at what they have done. This ad is offensive because it continues to perpetuate the idea that being gay or male closeness is something to be ridiculed and laughed at."

In response to the complaints, Maltesers owner Mars Confectionery said of the “playful” ad that it would be inappropriate given the context to assume the men are of any kind of sexual orientation.

The ASB dismissed the complaints, ruling that the depiction of two men kissing would encourage young people to turn gay was an "unlikely interpretation and not one that is likely to be shared by the broader community."

On the issue that the ad promoted the idea that being gay or male closeness was something to be ridiculed, the ASB said the practical joke carried out in the ad is "not a derogatory sentiment toward homosexual men and did not depict material which discriminates against or vilifies a person on account of sexual preference."

Its worth noting that the men don't actually kiss in the ad.

Watch the offensive item, AFTER THE JUMP...

Continue reading "Australian Conservatives Think This Ad for Maltesers Candy Will Turn People Gay: VIDEO" »


Honey Maid on Indiana: 'We Believe Love Is Always Welcome'

Honeymaid

Honey Maid steps up again, and again, and again, and again, and again.

(via jmg)


A Compilation of the Best Super Bowl Commercials Ever: VIDEO

Oldspice

If you're one of those Super Bowl viewers who only sticks around for the big game to watch the commercials, this video collecting some of the best ads of the past 35 years is right up your alley. For everyone else...go Seahawks!

Included in the compilation: Budweiser frogs, the Old Spice guy, Career Builder monkeys, Seinfeld reunions, cowboys herding cats, Apple's classic 1984 ad and many other memorable spots.

Check it out, AFTER THE JUMP...

What's your favorite past Super Bowl commercial?

Apple

Continue reading "A Compilation of the Best Super Bowl Commercials Ever: VIDEO" »


Lesbian Couple Share the Heartwarming Story of How They Met in Adorable Hallmark Ad: VIDEO

Hallmark

As part of a new Hallmark Card campaign encouraging people to "go beyond 'I love you'", Eugenia and Corinna - who've been together for two years now - share the story of how they met and fell in love. The two are also asked to describe their feelings for one another without using the word "love."

Hear what they had to say, AFTER THE JUMP...

Continue reading "Lesbian Couple Share the Heartwarming Story of How They Met in Adorable Hallmark Ad: VIDEO" »


Powerful Gay-Inclusive Super Bowl Ad Asks 'What Would You Do For Love?' - VIDEO

Hill

Australian jeweler Michael Hill has released its 30-second Super Bowl ad online ahead of the big game today that asks the question "What would you do for love?"

To create its "We're for love" campaign, Michael Hill approached more than 1,200 New Yorkers (gay and straight alike) and asked them all about love. The ads will reportedly play in Canada and Chicago during the game.

Check out the Super Bowl spot and longer ad, AFTER THE JUMP...

Hill2

Continue reading "Powerful Gay-Inclusive Super Bowl Ad Asks 'What Would You Do For Love?' - VIDEO" »


Ballsy French Ad Explains Why We Don't Have Unicorns Today: VIDEO

UNICORNS

Ever thought to yourself, why aren't there unicorns? In a new bit of balls-out advertising for French TV channel Canal+, a man shares the very gay story of why unicorns no longer exist. The video, which is best appreciated spoiler-free, awaits you, AFTER THE JUMP...

Today is sure to be a big day for commercials in the U.S. How much queer and queer-baiting advertising will we see during today's Super Bowl?

Stay tuned to Towleroad for updates on all the advertising highlights from today's Super Bowl. 

Continue reading "Ballsy French Ad Explains Why We Don't Have Unicorns Today: VIDEO" »


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