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Lesbian Couple Share the Heartwarming Story of How They Met in Adorable Hallmark Ad: VIDEO

Hallmark

As part of a new Hallmark Card campaign encouraging people to "go beyond 'I love you'", Eugenia and Corinna - who've been together for two years now - share the story of how they met and fell in love. The two are also asked to describe their feelings for one another without using the word "love."

Hear what they had to say, AFTER THE JUMP...

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Powerful Gay-Inclusive Super Bowl Ad Asks 'What Would You Do For Love?' - VIDEO

Hill

Australian jeweler Michael Hill has released its 30-second Super Bowl ad online ahead of the big game today that asks the question "What would you do for love?"

To create its "We're for love" campaign, Michael Hill approached more than 1,200 New Yorkers (gay and straight alike) and asked them all about love. The ads will reportedly play in Canada and Chicago during the game.

Check out the Super Bowl spot and longer ad, AFTER THE JUMP...

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Ballsy French Ad Explains Why We Don't Have Unicorns Today: VIDEO

UNICORNS

Ever thought to yourself, why aren't there unicorns? In a new bit of balls-out advertising for French TV channel Canal+, a man shares the very gay story of why unicorns no longer exist. The video, which is best appreciated spoiler-free, awaits you, AFTER THE JUMP...

Today is sure to be a big day for commercials in the U.S. How much queer and queer-baiting advertising will we see during today's Super Bowl?

Stay tuned to Towleroad for updates on all the advertising highlights from today's Super Bowl. 

Continue reading "Ballsy French Ad Explains Why We Don't Have Unicorns Today: VIDEO" »


Michael Sam Talks About Social Media Haters in Coca-Cola Super Bowl Week Spot: VIDEO

Cc_sam

In advance of the Super Bowl, Coca-Cola has released a new video spot in its #MakeItHappy campaign featuring NFL free agent Michael Sam. The ad features clips of Sam with his fiancé Vito Cammisano as he receives the ESPY Arthur Ashe award as well as images of the couple on social media together.

Vito_samIn the spot, Sam talks about the role social media plays in his life because he's in the spotlight, and the way he turns the hate messages and death wishes he sees every day into a positive thing.

Says Sam:

"One nasty email she pretty much told me that we don't belong - that we're evil. She is really the only hate message that I replied to. And what I said was, 'I am sorry that you feel that way, but even though you hate me so much I still love you, and I wish you have a great day.' She never replied back."

He adds:

"All the negativity that comes to me I channel to positivity. I have to prove the haters wrong. If I can use social media to make somebody understand and accept people I will do so. I'm not doing it for me. I'm doing it for them."

Watch the touching spot, AFTER THE JUMP...

Continue reading "Michael Sam Talks About Social Media Haters in Coca-Cola Super Bowl Week Spot: VIDEO" »


LYNX Hair Ad Encourages Guys to Kiss the Boy of Their Dreams: VIDEO

Lynx

In a new Australian ad for LYNX Hair, our hero is told that because his hair won't always look as good as it does now - before a life, a wife and possibly kids - he should go out and kiss the hottest girl (or boy).

Watch the ad, AFTER THE JUMP...

Lynx2

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McDonald's Is Rebranding to Take Advantage of All the Lovin' That's Going Around

Mcdonalds

For years right-wing loons warned about the devastating consequences that might befall America should gay people be allowed to marry their loved ones - but no doomsayer could have predicted all our talk of love might lead to something like this...

The AP reports:

As the world’s biggest hamburger chain fights to hold onto customers, the company unveiled a new marketing strategy and ads it says will emphasize the “love” in its long-running “I’m Lovin’ It” slogan.

As part of the push, McDonald’s released TV ads it says will begin airing this week, including an animated video where the Joker and the Batman, a mail man and a dog, a blue donkey and red elephant and Smurfs and Gargamel show affection to each other and share McDonald’s products.

The upbeat spot ends with the words “Choose Lovin’, “ encompassed by a ring of hearts. 

McDonald's says it will also be “assuming less” and listening more to customers and pointed to the company's new campaign starring sellout former Mythbuster Grant Imahara that features customers asking tough questions about the fast food corporation's processed goodies.  


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