Pet Shop Boys Unleash 'Axis', Opening Track of New Album: VIDEO

The Pet Shop Boys today released the first video clip off their upcoming, highly-anticipated album produced by Stuart Price.

Watch the banging track "Axis", AFTER THE JUMP...

Along with some more news:

Pet Shop Boys new album, "Electric", will now be released worldwide on July 15th (international dates vary) and is the first to appear on their own label x2 through Kobalt Label Services. Produced by Stuart Price, "Electric" features nine tracks in total – eight brand new songs plus a cover of Bruce Springsteen’s "The last to die" - and has a running length of 50 minutes. The British singer and rapper, Example, performs on one track, "Thursday". The album was recorded in London, Berlin and Los Angeles over the last six months with one track, "Fluorescent", written and recorded within the last month. Neil and Chris comment: “Our latest album often evolves as a response to our previous album and, whereas ‘Elysium’ had a reflective mood, ‘Electric’ is pretty banging! And working with Stuart Price on a studio album is something we have wanted to do for a very long time." The artwork is by Farrow.

Watch "Axis", AFTER THE JUMP...

Pet Shop Boys Announce New Album 'Electric', Produced by Stuart Price: VIDEO

The Pet Shop Boys today announced their 12th studio album, coming in June, called Electric.

Pet Shop Boys have left Parlophone Records after a ground-breaking 28 years and have signed their forthcoming studio album “Electric” to Kobalt Label Services in a global deal.

Their new album “Electric” is produced by Stuart Price and will be released in June 2013. Further information about the album will be announced soon.

Neil Tennant and Chris Lowe said today: “We are hugely proud of the new album and are very pleased to be working in conjunction with Kobalt. We’d like to thank everyone we’ve worked with at Parlophone over the last 28 years both in the UK and abroad. When we signed to the label in 1985 we had no idea how long and successful a relationship we were embarking on. However it is also exciting now to commence a new phase working with a new team in a new business structure and we look forward to a creative and equally fulfilling relationship with Kobalt.”

Paul Hitchman, Managing Director of Kobalt Label Services, said today: "The whole global Kobalt Label Services team is hugely excited to be a part of the forthcoming Pet Shop Boys release. We look forward to working in partnership with Neil, Chris, and the Becker Brown team to maximise the potential of the record, which is already sounding like a classic.”

Price, as you may know, has worked with Madonna (Confessions on a Dance Floor), The Killers (Day & Age), Seal, the Scissor Sisters, Kylie Minogue, and Keane.

Watch a teaser for the new album, AFTER THE JUMP...

Pet Shop Boys Release 'Memory of the Future' Lyric Video, Remixed by Stuart Price: VIDEO

The Pet Shop Boys are releasing a new version of their track "Memory of the Future" on December 31, remixed by Stuart Price.Today they dropped a lyric video for the track, from their recent album Elysium. The track will also get remixes from Ulrich Schnauss, DJ Waldo Squash, and Digital Dog.

Watch, AFTER THE JUMP...

Pet Shop Boys Premiere Music Video for 'Leaving': WATCH

The Pet Shop Boys released the video for their new single "Leaving" this morning, an impressionistic journey through urban train stations that provides an appropriate backdrop for the track's themes of love, loss, death, and immortality.

Two artwork covers have been created for the single, below.

Watch it, AFTER THE JUMP...

Sample All the Tracks from the New Pet Shop Boys Album 'Elysium': LISTEN

The Pet Shop Boys dreamy new album Elysium is out on September 10 but they've dropped an interactive YouTube video which samples each of the album's 12 tracks

Listen to the sampler, AFTER THE JUMP...

And watch out for a new 'OXD Mirror' music post here around noon today!

Towleroad Guide to the Tube #1181

AND NOW: Sh*t Chick-fil-A supporters say.

ANTONY AND THE JOHNSONS: "Cut the World" featuring Willem Dafoe, Marina Abramović, and Carice van Houten (warning: graphic violence).

DOG SWIMS WITH DOLPHINS: O happy day.

PET SHOP BOYS: "A Certain Je Ne Sais Quoi". One of the B-sides to the new PSB single "Winner". Two more here.

For recent Guides to the Tube, click HERE.