Yukari Iwatani Kane — author of Haunted Empire: Apple After Steve Jobs — just held a SXSW Interactive discussion in which she discussed whether Apple's vision died with Steve Jobs.
Kane covered Apple from fall of 2008 (right around the time that Jobs’ dramatic weight loss fueled public speculation about his demise) all the way to the end of Jobs' life, during the iPad launch and the controversy over iPhone 4’s antenna problems. Apple did not help Kane with her book (apart from letting her attend one meeting). However, she interviewed nearly 200 company insiders, experts and business partners to reach her conclusions and also owns an Apple computer, iPhone and iPad.
In short, her talk suggested that Apple’s current CEO Tim Cook lacks Jobs’ celebrity marketing savvy and inflexible managerial style. As a result, while Cook has maintained that Apple has not changed, his statement rings hollow considering some of company’s cultural changes and product stumbles after Jobs' passing.
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