Genre Magazine Suspends Publication

Genre Genre magazine has suspended publication due to the recession, the Washington Blade reports, though the other publications under Avalon Equity's umbrella — the Washington Blade, Southern Voice, South
Florida Blade, New York Blade

and HX magazine — will continue to operate, according to CEO David Unger.

Said Unger:  "We thank all of our readers, advertisers and editorial staff for their
support throughout our more than 16-year history and hope that we can
re-establish our relationship when times are better."

In early February it was revealed that Avalon Equity had been forced into receivership by the Small Business Administration. Gay City News reported: "In its 2008 lawsuit seeking to force the receivership, the SBA wrote
that the 'capital impairment' was 61 percent in August of 2007 and that
it rose to over 134 percent by December of that year…The percentages
cited in the lawsuit suggest that Avalon had little or no capital left
as private investors were pulling their money out, businesses owned by
Avalon were losing money, assets in the fund lost value, or some
combination of the three.""


  1. Bumpkin says

    I read “Genre” a long time ago, when it, and I, first came out, and, well, just speaking personally, I thought it celebrated and promoted some pretty rotten values. (What rotten values, you ask…before I was about to hit the “Post” button? Lookism, big time, youthism, big time, materialism, big time; vanity… superficiality… conformity… snootiness. Full of unattainable [and arguably not worthy of attaining] people and things. I guess I can’t fault anybody who found it a good read, but it wasn’t for me.)

  2. says

    I hate for ANYONE to lose their jobs, but, I have to agree with Bumpkin. Gay pubs in general celebrate a lifestyle that I don’t think the vast majority of LGBT people live.

    In addition, they consistently neglect minorities, women, transgender, in short anyone that falls outside of the supposed “Gay ideal”. I honestly don’t think they are racist and hope that no one thinks I’m implying that. I do, however, feel that they are classist and dreadfully insular in their editorial direction and probably their staffing.

    Of course, I’m being rather general here, but, I think with the explosion of blogs and sites like this one, Gay mags that don’t wake up to a more diverse Gay world have no one to blame but themselves when they join Genre as a thing of the past.

  3. Tatts says

    I get (got) Genre free for being part of a networking site. What a waste of time! And paper! Pointless and trivial articles that seemed to just be shilling for the advertisers. If they had real information written by people who really knew what they were talking about it would be different, but that wasn’t the case. It was very amateurish.
    No big loss, as far as I’m concerned.

  4. nillachino says

    Well, I remember when our illustrious editor here was editor at GENRE. The magazine was much stronger during Andy’s and even Chris Ciompi’s reign. I was partial and loyal to the magazine because GENRE was the first national publication to give press coverage to the North Carolina Gay and Lesbian Film Festival when I was the marketing director. That meant a lot to me and I’ll mourn its demise as a bit of nostalgic memories. On the other hand, the pr0nofied versions of recent years caused some interesting and uncomfortable silences between my father and I when we were packing my car for my move.

  5. otterpop says

    Yes, I too got Genre free for a time (and through a glitch kept receiving it free), and found it’s content and writing terrible (in a “Sex” issue, they mention barebacking as a possible choice and also don’t do much to call out safe sex practices).

    I don’t mean to slam gay print media in general, but I get nothing out of most gay mainstream publications. OUT I read in 5 minutes (and never buy it), the Advocate, maybe 10 minutes (but it’s all news I’ve read on the internet). This my friends is why print media is doomed.

  6. Mission Poet says

    They sorta suspended it already about 4 months ago. This is like pronouncing dead someone whose been brain dead for years. What took them so long to be honest with the public about the situation?

  7. Steven says

    Genre was a horrible magazine and I’m not sad to see it go. Its content (if you can call it that) perpetuated every stereotype of the “gay ideal”: perfect body, expensive fashion, sex, hair gel, facial products, porn. I felt dirty after flipping through it.

    OUT is the only gay pub I read regularly. I admire the work of editor Aaron Hicklin. I think he’s talented and creative and at least tries to cover different aspects, ideas, populations within the gay community.

    Sadly, though, magazines are a dying industry. My teenage nieces and nephews don’t read anything in print. They skim online. What are we in for when this generation runs the country?

  8. Anonymous says

    I’d agree with most here that this is no big loss. It might have been of some value once thanks to its homocentric eye candy photography, but now men’s fashion pubs have that too, and they do it better (see: V Man).

  9. A.C says

    Most of the gay magazines truly suck. The only one that I read on a regular basis is Attitude Magazine since 1996. They write stories that US gay publications just can’t seem to or won’t write about. Attitude is 10 times better than Out magazine.

    But Genre had a good run, it’s time to call it a wrap. It was a pretty pointless magazine.

  10. codyj says

    I agree, i got it for several months, free,and all of the contents, were ,well, from another ‘galaxy’…thin, terribly vane,stories about south beach snob jocks,their fav. gyms, their (bragging) SIZE,and much more…good riddance, 99% of us live in the REAL WORLD….

  11. Paul R says

    Instinct and Out are also piles of crap. It would be nice to have a real gay magazine. I love Towleroad and other online sources, but I will always love the printed page (meaning, one I can hold in my hands).

  12. Anthony in Nashville says

    Gay magazines have to do start reflecting the real lives of LGBT people instead of the fantasies they’ve been marketing since the 90s.

    It may not be as upscale but I think they can get a more dedicated and diversified readership.

    Then again, publishers, record labels, and tv/film studios may all be rendered obsolete by blogs. I think it’s strange that all these presumably smart people can’t figure out a way to stay financially viable in this era.

  13. shane says

    Thank God!
    I didn’t ask for them so stop sending me those pieces of shit you call magazines Genre and Out!

  14. says

    I always thought it had potential and often bought it because I feel the need to support gay publications (and often purchased it from the Oscar Wilde Bookstore until they closed). However, with each subsequent issue, I found myself more and more disappointed. I tried to give it a chance–even when Neal Boulton took over. With the flashy new appearance, I thought, “Okay, it’ll be like the gay Cosmo.” However, the content was almost 100% non-existent. What little “writing” graced the (very few) pages was both pathetic and poorly edited. I wrote to the magazine numerous times and offered to proofread for free, but they never responded. Ha! I could have accepted it as a superficial gay glossy mag with sex advice, fashion advice, etc. if it had pulled that off well, but (alas) it failed miserably at the very thing it seemed to be trying to do.

    I agree with many of the rest of you, though, in that I pity the death of the printed word. If Andy Towle ventured into the realm of print publication again, I’d put myself behind it whole-heartedly.

  15. OnyxStud says

    I recently received a free subscription to Genre Magazine as part of a promotion for a networking website that I joined. I though Genre was a total piece of crap that rarely–if ever–featured hot men of color like me.

  16. OnyxStud says

    I recently received a free subscription to Genre Magazine as part of a promotion for a networking website that I joined. Genre was a total piece of crap that rarely–if ever–featured hot men of color like me.

  17. Daniel Hernandez says

    You fools. So short sighted…you have no memory of gay history. You should all be glad that there was a GENRE magazine period.

    Many of you guys moan about how terrible the magazine was, but this coming from citified ghetto gays shows how little you know about the importance of remaining visibly gay – OUTSIDE OF YOUR OWN NEIGHBORHOODS.

    FYI, when Richard first started the magazine printers refused to print it because of its GAY content and was only printed under threat of legal action.

    The loss of Genre is sad and means so much more than many posters are apparently able to fathom.

    Daniel Hernandez

  18. SYQUEST says

    I agree with a lot of the previous comments about Genre, but the biggest change was when they moved to NY! It was all down hill from there, and Boulton has to be the WORST editor ever!! They acted as if the West Coast did not exist… They did not even keep their customer service company up-to-date about their status. Typical NY attitude! I am glad I don’t live there.