Sacha Baron Cohen’s Bruno to Preview at SXSW

Sacha Baron Cohen's much-anticipated follow-up to Borat will preview this weekend at Austin's South by Southwest (SXSW) film, music and web festival. It's being billed as a sneak-peek of footage, so guests won't likely see the whole film.

Dark Horizons writes: "This will be the VERY FIRST audience anywhere to see footage from
the film. No badge is needed and its free, but go early to guarantee
admission. Those interested should show up (well before the scheduled 11 pm screening time) at the Alamo Drafthouse, 1120 S. Lamar Blvd this Sunday."

Ain't It Cool News posted two incredibly positive reviews of the film today.

Bruno, which follow's Baron Cohen's gay Austrian news reporter character, has been making headlines around the country all year because of the filmmaker's stealth approach to shooting. In addition to staging a gay orgy, Baron Cohen crashed fashion shows earlier this year in Paris and Milan, caused havoc at a cage fighting event in Arkansas, go-go danced in the middle of a Wichita airport terminal, and duped Ben Affleck as well as a former Israeli spy into doing serious interviews with him, and crashed a "Proposition 8" rally two days before the election where he was photographed and caught on film by another media outlet.


  1. TANK says

    I’m glad that Bruno is likey to feature a real gay person instead of just another uncomfortable sendup, trading on one gay stereotype after another. We can finally see a character that captures the full range of people and personalities in the gay community instead of JUST the flaming lavender face queens who are nothing more than a heterosexual’s accessory and object of derision.

    Yay! Can’t wait.

  2. CJ says

    I’m sorry, but how does this appear to paint homosexuals in any positive light? From what I have read (and seen):

    A gay orgy? Making light of Prop 8 by posing as a flamboyant stereotype? Go-go dancing in club gear in the middle of an airport?

    I’m more pissed he “crashed” a Prop 8 rally, which in my opinion degrades a very serious civil rights issue that we are still fighting today. This movie appears to only inflame more stereotypes, and with the increase in ate crimes against the LGBT community, it is inappropriate!

  3. says

    “Ate” crimes! Ok, it’s early but that’s funny!

    “Hi, I’m Lance Bass. In my new experiences as on out Gay celebrity I have noticed an awful affliction affecting the Gay community, “Ate” crimes. Just yesterday, as I left my personal training session at Crunch Gym, I was appalled to see my latest boyfriend eating a double double with cheese and washing it down with a Vanilla shake! These “Ate” crimes happen often just outside of Gay Ghettos all over America. Help me help others. STOP ATE NOW!”

    This message brought to you by California Equality

  4. Stu says

    Yeah I don’t think “Bruno” is going to advance the gay communitys street cred any. As if to say “Borat” did anything positive for the reputations of foreigners. Sacha is good for a laugh if nothing else. Peace

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