Grindr Expands To Android Devices. What Comes Next?

GrindrLogo Mobile app Grindr announced today that they're expanding beyond just iPhones and BlackBerries to include Android devices.

The news wasn't a surprise, of course: the company, founded by Joel Simkhai, grew to 1.5 million users in 180 countries over the course of just two years, and is currently the most downloaded gay-themed app. The Android version was, quite simply, an inevitability.

But why, asks someone who has never used it, is Grindr so popular? While other apps are falling off or hit a plateau, Grindr keeps growing. What is so special about it? Is it the fact that it's instant and local? Knowing whom in your vicinity wants to hook up definitely cuts back on incessant messaging, and probably more than a few headaches.

So, if Grindr's instantaneous gratification is what makes it so appealing, what comes next? What other concept can be made instant, local and mobile?

I mean, Grindr built an entire company on the idea that gay men will hook up with just a picture and a direction, so what other simple concept can harnessed for mobile devices?

Note: This is an edited version of an earlier post.

Comments

  1. Bryan says

    Oh great. Grindr’s sex-phobic, shame-based, let’s make the world safe for the idiocracy censorship-for-profit is spreading to another operating system.

    Oh joy, oh rapture unforeseen. Let’s all dance in the streets.

  2. Robert says

    I’ll be honest. I’ve been thinking about getting Grindr because I’m gonna be in Hawaii in July. I’m scared of a psycho in my neck of the woods stalking me after a hookup, but an anonymous meetup in a vacation locale? I’ve never had a one night stand before. Might be fun.

    Unless, of course, locals prey on out-of-towners…….hmm.

  3. says

    It’s not that bad I have only chatted on it I have yet to meet one person and with a Accuracy of + or – of 231 feet at best there not going to find you. I was on Muni this weekend and this guy next to me was on it as was I and it said he was 5 miles away

  4. willyag says

    try Scruff, most beautifull men , and real men! Near Half of the smartphones users are on android, and they need 2 years to finally discover that there is not only iphones in the world?? Cm’on !

  5. CmdrViel says

    I’m with Bryan on this one, Grindr’s regulations on what you can and can’t do in a profile are becoming really annoying. I understand it’s really Apple’s regulations, but it feels like the company is being turned against its own users just because Apple doesn’t want anything close to porn in the App Store. The same thing happened with Manhunt’s app. It’s horribly annoying that you can’t see half the members’ pictures because of those rules. Now, yes, this is all from the perspective of using these apps for hookups instead of chat, but the overall feeling is stifling.

    On the other hand, if you look at Adam4Adam, they avoided compromise and censorship by building a web app (“radar”) that you access through the phone’s browser. They can set their own rules and not need to police their members. I’d think they deserve more praise then Grindr.

  6. Matthew says

    Depending on your area, Grindr isn’t just for hook-ups. I’ve chatted with some wonderful people and made some good friends. It’s really a fun app.

  7. Michael says

    Grindr enforces Apple’s rules even more zealously than Apple…. They deleted profiles for showing less above the waist flesh than the ones in their advertising material. Total hypocrisy.

    The sad thing also is that Apple’s rules of not allowing adult web content to be viewed by any iOS apps except Safari means that those rules spread to Android, Blackberry and other platforms so that an Android user’s nipple can’t be seen on an iPhone (oh of course unless it’s a female nipple, because that’s the way Apple’s adult ban runs…).

    I agree with WillyAG that Scruff is the superior app in performance, features and the range of men on offer. Also by treating its users as adults there seems less up front nudity than Grindr inspires with its publicity-chasing parties.

  8. rovex says

    Anything that started on Apple platforms is going to be restricted. Im trying Grindr on Android now and to be honest its very lame. Android already has better versions and in the UK we have Gaydar which is a lot lot better and always worked fine with the browser anyway (it now has an app to).

    Frankly Grindr will be uninstalled in a day or to, its just rubbish.

  9. Sean Mac says

    It’s not the censorship of pictures that gets me – go figure, I’d prefer seeing someone’s face. It’s the BATTERY ISSUE.

    I downloaded Grindr for my HTC Hero yesterday, turned it on for two minutes to see that it works. Initially, I was in Jakarta with everyone 500-3,000 miles away, but that corrected itself within a few minutes. Then I signed out.

    Two hours later, my “battery low” beep started. The program, while appearing to be off and “signing in” when re-opening, had never shut down. It blasted my battery down in record time. It turns out you have to go into settings on your phone and perform a “force stop” on the program to turn it off.

  10. steven says

    there are literally hundreds of comments already in the android market saying that this app is a wreck. only shows 10 guys, coarse location is constantly wrong, profiles don’t transfer from ipod touch to android, force closes immediately on launch. I’ve never understood the love affair that companies have with the iphone; there’s even an iphone-only *bed bug* app from a mattress protector company that I saw advertised on the NYC subway. yes, it’s about time grindr figured out that there are a lot of android users who want this app, but grindr then released a horribly under-tested piece of crapware.

    (and by the way, the story on here should have focused on the controversy surrounding grindr and the apple store’s policies, and the comments in the android marketplace about this new version of the software; I’m with commenter Jerry on this one.)

  11. Charlie says

    I can’t believe there are all these comments and not ONE about how as the gay community publicly fights for “equality” the biggest app used by gays is a hook up app so you have quick hookups even easier than every other easy way gays find to hook up.

    Wow, equality indeed. Maybe when the gay community starts to focus less on hooking up, gay orgy cruises with drug dealers on board and things like that and instead making role models out of gays that own businesses, are successful leaders and strive to be productive members of society we would deserve equality.

    Right now, it’s pathetic.

  12. says

    It’s not just for hooking up. Plenty of people meet friends on there, get dates and even find love like anyo ther site. Why are people so close-minded about how you can use grindr. Ive even talked to my neighbors about neighborhood things lol.

  13. PatrickPATRICK says

    Hey Charlie…

    Why don’t you live your life how you want and left others live theirs as they want?? Just because someone uses Grindr doesn’t mean their life revolves around hooking up and going on “orgy” cruises.

    Grindr is one of the most mixed-use social apps on the market. You can use it to hook-up or you can use it to socialize. It’s entirely up to you.

    And frankly, so what if people like to hook-up? Humans are sexual creatures and sex is an enjoyable experience. Who are you or anyone to judge engaging in a perfectly natural experience?

    You are free to live your life in the sexual closet. But that doesn’t mean everyone else should be expected to keep you company in there.

  14. Tyler says

    Grindr is a sex and hook up app for the sleazy, I wouldn’t brag about their being an app expansion for that. Makes gays look incapable of connecting unless its sexual. And you wonder why so many out there are against gay marriage.

  15. GraphicJack says

    I think Grindr is popular BECAUSE it’s popular… at least in North America. I’ve downloaded similar apps on my iPhone like Qrushr and Jackd, that actually have better features (free push messages, “who viewed me” lists, chat rooms, etc.) that make finding and talking to someone easier, but because they have less profiles on them (again, in NA; Qrushr in Europe apparently is really popular), they aren’t as useful as Grindr. So unless more people try other apps that are actually better than Grindr, Grindr will win out. If Grindr wants to secure the top spot, they should look at other apps and see what they are doing better.

  16. says

    Tyler, you’re wrong and your argument is weak. How is Grindr sexual? The app doesnt force anyone to be sexual lol. I don’t care what it makes gays look like. Breeders already look crazy on judge Judy and divorce court. America is going to be a bigot country until it’s not anymore, no point in trying to be someone your not, or act like hypocritical Christians. Be yourself, don’t let anyone define you or how you choose to use grindr.

  17. Michael says

    Here’s the thing. Gaydar’s iPhone app has to censor pictures in order to meet Apple requirements for its platform, even though you can go through Apple’s Safari browser to see the uncensored material on Gaydar’s website.

    So it seems that, with the exception of Playboy and Penthouse apps, Safari is the only application that Apple allows for viewing adult content, and by “adult” I mean what an 19th century adult might be titillated by.

  18. says

    Hey guys, a lot of you have brought up the issue of Grindr censoring profiles and pictures.

    I know a lot of guys are really upset about this, and it’s really disappointing that you can’t show all of you as you want. That’s why we’ve created the Closur App, providing geolocation based social networking to all devices, completely free, and no censorship or moderation.

    Give us a try, closer men at closur.com

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