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Anti-Gay Activist Who Lit Cheerios Ablaze on General Mills Lawn Dies

Andy Towle August 15, 2012

Leisner

Michael Leisner, the man who lit General Mills' lawn on fire in a bungled protest of the company's stance supporting marriage equality, died on Saturday, the Star Tribune reports:

Leisner posted video of his act online, with it showing him scrambling to stomp out the flames before he hurriedly instructs his off-camera friends to get in the car. The video made its way onto cable television's "The Daily Show" and "Chelsea Lately."

Leisner died Saturday while waiting in his car for his sons to finish playing tennis, said Dwight Denyes, senior pastor at Emmanuel Christian Center in Spring Lake Park.

Denyes said that while he didn't know Leisner well, he added that what the nation has seen in the video "doesn't accurately reflect who he was as an individual. He was a very loving and caring father of his four children, a loving husband and he seemed to get along with other people."

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