In November of 2012, the Southern Poverty Law Center filed a consumer fraud lawsuit against the New Jersey group Jews Offering New Alternatives for Healing (JONAH) for offering “dangerous and discredited” ex-gay or conversion therapy.
JONAH will be represented by the Freedom of Conscience Defense Fund (FCDF), a Catholic legal group that is also helping the National Organization for Marriage flout Iowa’s campaign finance disclosure laws. But to help finance their case, the FCDF has begun selling “Defense Fund coffee” provided by His Coffee, a Christian company that offers such reli-cious flavors as “Raise the Dead,” “Holy Grounds” and “Be Still.”
In a 2010 resolution, the American Psychological found that ex-gay therapy has not been proven to work, that people are “unlikely to change” as a result and that such therapies can exacerbate distress, depression and negative self-image.
