The anti-gay Oregon Family Council along with Friends of Religious Freedom have announced they will not be moving forward with IP 52 – the proposed ballot measure that would allow businesses in the state to turn away LGBT people as an “exercise of religion.”

The AP reports:

The Oregon Supreme Court approved the ballot language on Thursday. The campaign suspended its efforts 24 hours later, saying the ballot language as written by the office of the Oregon attorney general was unacceptable.

The campaign sought to portray the issue as one that frees business owners from having to violate their religious beliefs by abiding by Oregon law.

“But the certified ballot title does not acceptably state this,” Friends of Religious Freedom said in the release issued late Friday afternoon. “Indeed, it states it as intolerant instead of protecting equal rights of conscience.”

The ballot language approved said a "Yes" vote "creates 'religious belief' exceptions to anti-discrimination laws," language the measure's supporters said unfairly prejudiced voters against them.

Mike Marshall, campaign manager for Oregon United Against Discrimination, released the following statement:

“Thanks to the incredible outpouring of early opposition to this measure—more 462 organizations and leaders, including 190 businesses and 167 faith leaders have joined the Oregon United Against Discrimination coalition—Oregonians have realized that this measure would allow businesses to discriminate against people because of who they are and whom they love. And discrimination is just wrong.”

“We are thrilled that the Oregon Family Council has suspended their IP 52 effort, likely realizing Oregonians wouldn't support a measure that would allow discrimination.”