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11/19/2008
I Wasn't Aware of the Huge Moobs Issue in Japan

The look on that model's face says it all. He's as confused as we are.
(via gizmodo)
Sphere: Related ContentPosted 12:28 PM EST by Andy in Fashion Men, News | Permalink
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the ad copy:
"It all started from a customer's question:
'Why isn't there a men's bra??"
"Why?... because it's not necessary?"
But because there are people who say, 'I want one!'
THAT *IS* 'NECESSARY'"
Some of the dialogue seems a bit feminized. Maybe this is the same CD logic that says size 11 pumps are necessary.
Posted by: greg.org | Nov 19, 2008 12:40:22 PM
From the look of the ad they all look like the under wire type bras for really saggy boobs. What guys really need are cast iron control top panties with the built in Adonis belt and six pack abs.
Posted by: ggreen | Nov 19, 2008 12:45:43 PM
Humph! Wait till y'all get fifty...some guys like 'em though. To each his own--right or left.
Posted by: Derrick from Philly | Nov 19, 2008 12:57:21 PM
Funny, I thought the ad copy translated to
"Boobjock; when your breasts are larger than your package! Check out our "Man-kini" on "The Soup"".
Posted by: Rad | Nov 19, 2008 1:25:06 PM
i'm thinking that, in today's gender specific lingo, it should probably be called a bro-ssiere.
Posted by: alguien | Nov 19, 2008 1:28:27 PM
It's a man-siere. From Seinfeld.
Posted by: davefromtampa | Nov 19, 2008 2:55:21 PM