Fashion Men | Jon Kortajarena | Models | News

There's Even More to That Gay Diesel Foot Fetish Ad


That shot I posted yesterday? It was just part of the shot.

Via WWD: "Diesel is continuing its surrealistic direction in its ads for spring, which will break in February magazines, including GQ, Details, Flaunt and Nylon, as well as outdoors in major cities like New York and L.A. Using black-and-white images shot by John Scarisbrick, the ads center on darkly enigmatic scenes such as an elderly foot fetishist worshipping model Jon Kortajarena’s Diesel high-top sneakers or a ramshackle apartment filled with cats. Rock progeny Alexandra Richards makes a cameo in one of the ads, which were photographed at 1896 Studios in Brooklyn. 'There are no messages, themes or commentary to understand,' explained Diesel creative director Wilbert Das of the hipster take on David Lynch. 'Our objective is to intrigue and provoke a thought.' As for fall, Das worked with Stockholm-based ad agency FarFar on the new campaign. The cinematic quality of the ads is taken further on the Diesel Web site, where the scenes are turned into short films."

If anyone can locate a film of the shot above, let me know.

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  1. Diesel certainly got there money's worth outta this one. Just imagine if they get Robert Pattinson in one of these ads... Towleroad would explode from the excitement. ;-)

    Posted by: crispy | Dec 12, 2008 10:39:29 AM

  2. That model just might be the most beautiful man alive (except for Chad White, of course).

    Posted by: peterparker | Dec 12, 2008 10:43:21 AM

  3. Yuck. Yuck. Yuck.

    Posted by: homer | Dec 12, 2008 10:50:18 AM

  4. Am I the only one who finds these ads just a little bit creepy... Very artistic! But Still creepy

    Posted by: Jay | Dec 12, 2008 11:01:08 AM

  5. Eldery? Man, we have a long way to go if that sneaker worshipping model is considered elderly.

    Posted by: Palto | Dec 12, 2008 11:24:55 AM

  6. i will worship his crotch.

    Posted by: nic | Dec 12, 2008 1:21:23 PM

  7. Are those sneakers like a size 15 or what?

    Posted by: kansastock | Dec 12, 2008 1:56:46 PM

  8. Epic bad taste as art.


    Posted by: Protogenes | Dec 12, 2008 3:25:03 PM

  9. HOT - I hope the sneaker fetish guy was hogtied too!

    Posted by: Kristofer | Dec 12, 2008 5:13:24 PM

  10. Dear God! I thought it said Vin Diesel had a foot fetish!

    Posted by: Marc | Dec 15, 2008 1:07:30 PM

  11. I want to be crushed under that guy's sneaker like a cockroach. The ad makes me horny.

    Posted by: Basil | Mar 12, 2009 8:28:19 PM

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