Lady Gaga's new fragrance Fame is black:
(After all, she points out, “The fragrance is called Fame. It must be black. It must be enticing. You must want to lick and touch and feel it, but the look of it must terrify you.”)
And thus, in its new trailer, shot by Steven Klein, Gaga emerges from a black ooze before fondling the faces of some ooze-covered models, being climbed on by lots of Lilliputian men, and finally peeking from a morass of wet black ooze and egg yolks.
Watch, AFTER THE JUMP...