The No Homophobes Campaign recently released a very effective television ad meant to counter the tenaciously ubiquitous word “faggot.”
The campaign, organized by the University of Albertaʼs Institute for Sexual Minority Studies and Services, has been going hard after the word for a few years now, and last year found that Twitter users employed the anti-gay epithet 2.5 million times in a three month period last year, from July to September. That means that “faggot” is used on Twitter about 15 million times a year. Terrible.
Maybe this new advert, which highlights the interchangeable, universal hate that flows through words not fit for TV. When, they wonder, will “faggot” join the ranks of other f-words?
The video is definitely worth a view, so please do AFTER THE JUMP.