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07/09/2009
ROCKSTAR Disavows Michael Savage, Asserts LGBT Support
After netroots and community action, ROCKSTAR Energy Drink (the company accused of an affiliation with hatemonger Michael Savage, the father of ROCKSTAR's founder) is addressing LGBT concerns by releasing a statement affirming its support for gay rights, is expanding its LGBT-friendly policies and will donate $100,000 to various LGBT organizations.
ROCKSTAR's CEO Russell Weiner says, "It has recently come to ROCKSTAR's attention that there might be a misconception about our company's policy and my personal support for LGBT rights. We apologize for that misunderstanding, and want to make clear today that our company fully supports our LGBT employees and our LGBT customers."
Change.org first posted concerns about ROCKSTAR in April, and has been instrumental in making this come about, with assistance from The Bilerico Project, The Gay and Lesbian Community Center of Southern Nevada, The Gay, Lesbian and Straight Education Network, The Trevor Project and PageOneQ.
I'll drink to that.
Posted 1:59 PM EST by Matthew Rettenmund in Gay Rights, Michael Savage | Permalink
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Hatemonger? Just because someone thinks homosexuality is wrong doesnt make them a hatemonger. The PC in this country is getting disgusting.
Posted by: Josh S | Jul 9, 2009 10:26:44 PM
Actually Josh, it does.
Posted by: Cj | Jul 10, 2009 1:26:41 AM
Not. Being. Bought. Just say NO to Rockstar.
Posted by: Sean Mac | Jul 10, 2009 2:11:06 AM
we gays are sooooo easly manipulated. The Savage family gets richer if we drink the shit.
Posted by: asfsaf | Jul 10, 2009 6:54:05 PM
Michael Savage is not a hatemonger. He tells it how it is.
Posted by: max | Jul 11, 2009 4:28:56 AM
So Weiner makes a tax deductable contribution to a few gay organizations, writes it off as a business expence & all is well?
If Towleroad has any conviction, it will post a banner to boycott RockStar Drink 4 ever. In addition Americablog should do the same.
Posted by: mike shackleford | Jul 12, 2009 12:50:13 AM
I will _not_ drink to that. And I cannot believe anyone would fall for this (as Aaron so aptly puts it) pinkwashing.
Posted by: Sapphocrat | Jul 12, 2009 4:03:54 PM
Please see update information at the truth about rockstar blog:
http://www.thetruthaboutrockstarenergydrink.com/blog/
Posted by: rockstartruth | Jul 13, 2009 1:54:44 AM
"Who is heterosexual and proud? If you aren't now, hopefully you will be soon."
So it's ok to be "gay and proud" but not "straight and proud"?! Hypocrite.
Posted by: Tammy | Oct 15, 2009 6:53:04 PM