10/13/2009
Cristiano Ronaldo Steps into David Beckham's Underwear Role
Footballer Cristiano Ronaldo will replace David Beckham at Emporio Armani:
"The Portuguese star will model the brand's spring and summer collection in 2010 after being named as the face and body of the company. Becoming the 'new official ambassador' for the company, the world's most expensive football player will don jeans and underwear in advertising campaigns. Beckham was affiliated with Armani from 2007, but has relinquished the role after moving on to create his own range of underwear."
Above, a shot of Ronaldo modeling some underwear after qualifying for the FIFA World Cup in 2006. That's coach Luiz Felipe Scolari giving him a hand.
Posted 12:27 PM EST by Andy Towle in Cristiano Ronaldo, Fashion Men, Giorgio Armani, News, Underwear | Permalink
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The U.S. qualified for the 2010 World Cup over the weekend, just FYI. I don't believe anyone stripped to their undies though.
Posted by: crispy | Oct 13, 2009 12:40:26 PM
@Crispy: Well how do they expect to make Towleroad? I mean really.
Posted by: Derek Washington | Oct 13, 2009 12:47:16 PM
LOL, Derek. I know, I know. They need to do a better job marketing to their gay audience. Honestly, they need all the support they can get!
Google Carlos Bocanegra and tell me he ain't fine!
Posted by: crispy | Oct 13, 2009 12:57:49 PM
Neither Christiano Ronaldo or Beckham do anything for me.
Posted by: John | Oct 13, 2009 1:03:34 PM
what about Benny Feihaber?
Posted by: Rafael | Oct 13, 2009 1:04:40 PM
meh
still don't get all the fuss being made over Ronaldo, but whatever
if Armani announced Ben Cohen as their model, then i'd be a happy man :D
Posted by: steve | Oct 13, 2009 1:15:56 PM
Hmm, something about that Ronaldo gets me on occasion. When he doesn't dress up too pretty, I find him hot; out of clothing is fine as well. When he gets all fancied up, his appeal drops quickly. I'm still trying to figure him out.
Posted by: Drew | Oct 13, 2009 4:08:33 PM
I dunno...from that angle he's not so bad.
Posted by: BubbaInTX | Oct 13, 2009 5:57:55 PM
Mmmmmm Ben Cohen. You've got the right idea Steve.
Posted by: Ryan | Oct 13, 2009 7:56:03 PM
Hot damn Crispy...nice find! ;)
Posted by: RDUB | Oct 13, 2009 10:06:11 PM
Twinkish to be sure, but DAMN, that ass!
Posted by: Jerry | Oct 13, 2009 10:18:21 PM
i would hit it ;)
Posted by: Gino | Oct 14, 2009 12:35:07 AM
Notice the coach has his eyes closed, i wonder if his hand was anywhere else.
Posted by: JEFF | Oct 14, 2009 12:51:30 PM