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National Organization for Marriage's Political Advocacy Arm Ended 2012 With a $2.7 Million Deficit

GallagherYesterday, we reported that the Human Rights Campaign had filed a complaint with the IRS to compel the National Organization for Marriage to publicly release financial documents related to its political advocacy spending in 2012. With the reports now published and viewable on their site as a result of the complaint, it appears NOM may have been hiding the information because of the revelation that the organization found itself more than $2.7 million in the red as a result of its political advocacy arm's spending. You'll recall 2012 being a disappointing year for gay marriage opponents, with pro-equality victories in four of the five same-sex marriage ballot measures by year's end. Buzzfeed breaks down more of the reports' findings:

The organization raised nearly $14.5 million in contributions, with the bulk of it - more than $9.4 million - going to the political advocacy arm. The advocacy arm also reported receiving more than $1.6 million in reimbursement of expenses.

Although the names of the donors are redacted, the largest donor to NOM was a person who gave the organization's political advocacy arm more than $2.6 million. Another donor gave $1.9 million to the political advocacy arm, while a third game $1.5 million.

The second largest donor to the organization gave $2 million to the educational arm, while another gave a little more than $1 million. 

The political advocacy arm - a 501(c)(4) organization - reported more than $13 million in expenses, with the education arm - a 501(c)(3) organization - reporting a little less than $3.5 million in expenses.

The organization contributed more than $1 million to the ballot referendum campaigns in Maryland and Washington, as well as to the campaign for a marriage amendment in Minnesota. The organization gave more than $1 million to the "NOM ME Fund," presumably its contribution to fighting the Maine marriage equality initiative.

NOM's sole 2012 ballot victory occurred in May, when North Carolina voters approved a constitutional amendment banning gay marriage.


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  1. Ok, how rich do you have to be that you can write NOM a check for $1million +, and how much of an ass do you have to be to think that's a good use for it?

    Posted by: e.c. | Nov 19, 2013 7:03:00 PM

  2. Remember the history. A while back a document was leaked that showed NOM's real agenda was to divide socially conservative groups from the Democratic coalition, to drive a wedges between blacks and gays, between Latinos and gays, and so on.

    It hasn't really worked. However, I suspect that if we ever find out the identities of the major NOM donors, we'll find that they are major Republican boosters. What will really make the donations to NOM dry up is that campaigns against same-sex marriage no longer deliver the votes to Republican candidates.

    Posted by: John D | Nov 19, 2013 7:18:21 PM

  3. I'm betting that a lot of the deficit happened because Bryan and Maggie saw the writing on the wall and pocketed as much of NOM's funds that they could get away with.

    Posted by: FuryOfFirestorm | Nov 19, 2013 11:45:41 PM

  4. @Hey Darlin' : they don't have to scare the money out of people. Their shrinking donor base is probably heavily rated by 90 year olds with failing eyesight who confuse NOM with Mom.

    It was like the small percentage in San Francisco who voted for George Bush - the percentage was so low that probably a good fraction of that vote was due to voter error where someone inadvertently pushed the wrong button or punched the wrong hole or checked the wrong box.

    Posted by: Bill | Nov 20, 2013 12:01:26 AM

  5. Francis,

    Several states are poised to legalize marriage equality via referendum, including Oregon, Colorado, Ohio, Michigan, and Arizona in either 2014 or 2016. While it may seem like the momentum may be slowing down, it's only because we are in the process of advancing litigation which will result in a nationwide ruling for equality.

    Posted by: Stefan | Nov 20, 2013 3:38:28 AM

  6. Sell Maggie for ham steaks.

    Posted by: DannyEastVillage | Nov 20, 2013 7:25:10 AM

  7. NOM pushed the NC Anti-Marriage equality vote in 2012 along with our newly elected Wingnut NC legistature. Today, Karl Rove is in our State drumming up ca$h. And here I thought the that smell was a sewer backup.

    Posted by: mdnc | Nov 20, 2013 8:10:22 AM

  8. i can't get past that still shot - hahahahah!

    Posted by: billybobjones | Nov 20, 2013 12:33:55 PM

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