New Zealand | Underwear

New Zealand Rugby Players Show Some Attitude in Jockey Underwear Photo Shoot: VIDEO


A behind the scenes video of New Zealand’s national rugby team All Blacks teaming up with new sponsor Jockey underwear.

Check out the players' antics and impressive physiques, AFTER THE JUMP...

Screen Shot 2014-02-21 at 1.06.16 PM


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  1. I like their attitude and - everything else.

    Posted by: Matt27 | Feb 21, 2014 2:48:17 PM

  2. Wow, there are men without tattoos, too!

    Posted by: Joseph | Feb 21, 2014 3:38:14 PM

  3. Objectifying a few more shirtless straight white guys? Yup, classic Towleroad.

    Posted by: theo | Feb 21, 2014 3:43:15 PM

  4. THEO - get over yourself. Any man can be adorable, all of these are. That's Toleroad too.

    Posted by: UFFDA | Feb 21, 2014 3:53:53 PM

  5. Yet more shallowness from Towleroad, the gay version of TMZ.

    Posted by: roger | Feb 21, 2014 4:00:37 PM

  6. Do you realize that Jockey's CEO is one of the top sponsors of the Koch brothers' right wing campaign to destroy America as we know it? No, I bet you didn't - and obviously you don't give a crap what you publish here.

    Posted by: freak | Feb 21, 2014 4:09:53 PM

  7. I've been called worse.

    Posted by: parkrunner | Feb 21, 2014 4:17:20 PM

  8. Sonny Bill Williams in underwear, now that would've made me sweat.

    Posted by: parkrunner | Feb 21, 2014 4:27:28 PM

  9. I assume you'll stop patronizing Towleroad then right Roger? Stick to your high and mightly principles and F off.

    Posted by: dumbnhung | Feb 21, 2014 4:38:31 PM

  10. Um, they AREN'T all "white" ...

    Posted by: Bud Clark | Feb 21, 2014 5:16:13 PM

  11. Love to see hot young men in their undies, but just wish it was some other brand. I don't care for Jockey's or their skewed politics!

    Posted by: rebarb | Feb 21, 2014 5:19:13 PM

  12. Jocks in underwear are always hot eye candy.

    Posted by: jarago | Feb 21, 2014 5:28:58 PM

  13. All of the men in that video are "white guys"? There's color-blind and then there's just plain stupid.

    What does it say about the "white guys" troll that he can't recognize men of color when he sees them?

    Posted by: oncemorewithfeeling | Feb 21, 2014 5:55:12 PM

  14. Jockey's CEO may be funding candidates who oppose gay rights. Please do not promote this brand.

    Posted by: Scudder | Feb 21, 2014 7:30:36 PM

  15. I wasn't looking at the white ones!!! :D And I will never wear Jockey because of the Kochs, or shop at Target or eat at Chick Fila because they are anti-gay or shop at Walmart because they are anti-union or shop at Abercrombie, Macy's, Gap, or Walmart because they support the Bangladesh factory or travel to any state that does not support gay marriage or live in the USA because our very existence here as citizens supports a global hegemony or corporatocracy...wait, why are we all on Towelroad with ads?????

    Posted by: Kissyfur | Feb 21, 2014 7:41:03 PM

  16. The comments on Jockey's CEO were an interesting turn of events.

    I'm very comfortable staying away from anti-gay businesses....

    We do run into a mess when it gets to the CEO level. Because of their incomes (a hundred times yours), they typically are Republican to be protective of their wealth. And, until they have a gay son, they don't care about much else... I'm not supporting anything to do with the Kochs or others of this ilk.... But how do we succeed in buying some products without support some really bad person somewhere?

    No good answers here....

    Posted by: TonyJazz | Feb 21, 2014 8:52:05 PM

  17. The Maori guys were super hot.

    Posted by: GregV | Feb 21, 2014 8:54:37 PM

  18. Don't love Jockey.

    Posted by: Marty | Feb 21, 2014 9:04:43 PM

  19. White? Most of the team is Maori!

    Posted by: Wirrrn | Feb 21, 2014 11:38:58 PM

  20. FYI, both Koch brothers are on the record as supporting gay marriage. (And they have an older brother who is gay.)

    Posted by: Wil | Feb 22, 2014 1:32:52 AM

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