Philadelphia is featuring its locals in a series of travel ads to be launched this week hoping to attract LGBT tourism. The “We Your People” campaign will target local newspapers in Chicago, Ft. Lauderdale, Pittsburgh and Columbus to be followed with national gay magazines and promotions by Southwest Airlines and The Greater Philadelphia Tourism Marketing Corporation
Pictured in the first ad (above) is Matthew Izzo, owner of Matthew Izzo Boutiques. Other Philly locals to be featured are Marcie Turney and Valerie Safran, owners of Lolita, Bindi, Grocery and Open House; Stephen Carlino and Dennis Fee, owners, Tavern on Camac; Charlie Potje, owner, Charlie Salon; Mark Segal, journalist/publisher/gay pioneer, Philadelphia Gay News; Tami Sortman, president, Philadelphia Gay Tourism; Anh Dang, president, Philadelphia GLBT Swim Club; RJ Thornburg and Warren Muller, owners, bahdeebahdu gallery; Michael Sparano and Rocco Giancaterino, owners, Salon Royale Court.