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Gay Couple ‘Choose Happiness Over Tradition’ in New Coca-cola Ad from the Netherlands

June 1, 2015 by Kyler Geoffroy

Ad1

One Reddit user snapped a photo of the above Coca-Cola ad at a metro station in the Netherlands. The ad reads "'We choose happiness over tradition.' – the Van Bergen family"

Coke's new marketing campaign is built around encouraging people to #choosehappiness. 

And with the internet being the bizarre, creative beast that it is, a gay One Direction remake of the poster has already surfaced.

1d

In 2001, the Netherlands became the first country in the world to legalize same-sex marriage. 

Filed Under: Uncategorized Tagged With: advertising, Coca-Cola, the Netherlands

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