Justin Bieber has become a fan of ink over the years and has shared a revealing photo of his latest tattoo with his 40.4 million followers on Instagram.
The tattoo appears on his taut abs and reads only, “Purpose”, which happens to be the name of his new album.
https://instagram.com/p/8gv46mAvlo/?taken-by=justinbieber
While that's a new (and permanent way) to self-promote, we have to agree with USA Today, that, “If we had “purpose” tattooed on our tummies, it would probably describe the way we eat and be sandwiched in-between an inked missing poster for abs and the phrase, ‘We know guac is extra!'”