Bud Light today debuted a new trans-inclusive ad starring Amy Schumer and Seth Rogen featuring transgender actor Ian Harvie.
In the ad, Schumer and Rogen are candidates giving a stump speech for ‘The Bud Light Party’.
Says the ad:
“It’s a party for everyone….men, women, people of all genders. But, you know, gender identity it’s really a spectrum…we don’t need these labels. Labels are for beer, not people. We don’t care. We’ll sell you a beer any day of the week.”
Said Nick Adams, GLAAD’s Director of Transgender Media: “When a brand like Bud Light shows support for the transgender community, it makes a difference. Not only does it help bring more visibility to the trans community, it also inspires other companies to do more to show their support. This ad also includes out trans actor Ian Harvie, which puts a face on the trans community and gives a trans person the opportunity to appear in a high-profile spot like this one.”