Rebecca Black's journey in the music industry is turning out to be not so much the “1-hit wonder” narrative in spite of Heinz tapping her to joint certain others clearly in the club. (and who wouldn't for their own version of Ranch?). She has been navigating her way through a complex landscape of public opinion, reinventing her sound, and embracing her queer identity.
Rebecca Black, once known primarily for her viral song “Friday,” has been reinventing herself over the past few years. She started her comeback in 2021 with a hyperpop remix of “Friday,” produced by Dylan Brady of 100 gecs, featuring Big Freedia, Dorian Electra, and the brotronica duo 3OH!3.
Her 2023 debut album, “Let Her Burn” did get some mixed reviews, but was a real big step to craft a new image, sucking up influences from Katy Perry to Ariana Grande and Charli XCX.
Her look has matured and self-describing as a “queer-celebrated,” Mexican-American, “iconic queer creator” she's come out and added layers.
happy pride month, a letter to you. thank you @billboard https://t.co/AXAwSjCzxv pic.twitter.com/Cq7HssVMHR
— Rebecca Black (@MsRebeccaBlack) June 1, 2023
when katy and gaga become the only 2 people to genuinely try to lift u up as a kid when the rest of the world is shitting on u, u have no choice but to serve cunt when u grow up there i said it! https://t.co/q7z8eBfrsi
— Rebecca Black (@MsRebeccaBlack) May 16, 2023
Rebecca Black – Let Her Burn pic.twitter.com/XhFpnEL4B2
— mazzy (@mazzypopstar) January 24, 2023
Cerebral Overload
HEINZ® – the condiment category icon and leader – today announced the debut of six new, limited-time Sauce Drops. With the help of viral sensations who know a little something about 15 minutes in the spotlight – Rebecca Black, Kyle Craven (AKA “Bad Luck Brian”) and singing competition sensation William Hung – HEINZ will “drop” one sauce per month at select restaurants across the U.S., giving each exotic and mouthwatering creation its 15 minutes of flavor. “As a consumer obsessed brand at the forefront of food culture, we want to hijack fans' behavior as they seek out new and unique flavors at …
