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Lady Gaga Reveals Name of New Album: ARTPOP


Lady Gaga confirmed the name of her new album via Twitter over the weekend:

"make sure when writing about my new album/project ARTPOP that you CAPITALIZE the title, *its all in the details* good morning twitter!

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  1. Love it!

    Posted by: Solomon | Aug 6, 2012 8:00:00 AM

  2. I found your post very interesting! Thanks.

    Posted by: resumewritersworld | Aug 6, 2012 8:17:26 AM

  3. A little note to Towleroad: that "recommended" box that keeps popping up in front of what I'm reading really bugs me.

    Posted by: John Conolley | Aug 6, 2012 8:27:56 AM

  4. FART POP it is.....

    Posted by: V-8 | Aug 6, 2012 9:40:37 AM

  5. Cant wait

    Posted by: reality | Aug 6, 2012 9:52:40 AM

  6. She needs a new record out because she got nothing to pin the Born This Way ball onto promotion wise. Tickets sales aren't good, regardless of what her PR machine says. And also, nice reporting as her management sent a tweet to every PR company, media outlet (I work for one) and two bit blogger about this. With her busy schedule of not rehearsing, drinking and coke sniffing, when did she have time to write this? Oh, she didn't. It's a POP record for god sakes. A team of producers meet in a studio for two weeks and come up with song and hooks. Then they hire a team of engineers and remixers to put the music together, then bring in Gaga to warble over the mess. That's who Pop records, the one's mostly sold at Walmart and through Amazon for .99 cents are made today. Then the record gets focused grouped by music critics and bloggers to figure out which songs to make the final cut. Then the PR machine goes into full force. Wake up people. You're grown adults. She doesn't write this crapola. Just the same way Beyonce, Rihanna or Chris Brown write their music. None of those girls (including Brown) know how to write music. I can't wait for Gaga to go away or at least be reduced to playing at Casino's. Then maybe bloggers will turn their attention to some real reporting.

    Posted by: velocifero | Aug 6, 2012 9:54:03 AM

  7. @ Velocifero - WELL SAID. The usual uppity nellies on here will of course strike you down though and call you a troll just cause you have a different opinion, so be prepared for backlash in 3..2..1...

    Posted by: steve76 | Aug 6, 2012 10:22:37 AM

  8. I like her music but that name is just awful. Tacky, pseudo-artistic, and embarrassing.

    Posted by: Chris K | Aug 6, 2012 10:29:20 AM

  9. That is in no way anything at all like the Pet Shop Boy's retrospective collection "PopArt"! So brilliant and original!

    Posted by: Dave | Aug 6, 2012 11:51:26 AM

  10. Oh good...more of her "art".

    Posted by: luminum | Aug 6, 2012 12:02:07 PM

  11. I kind of hoped she would get a sense of humor at some point, but, no.

    Posted by: Gregoire | Aug 6, 2012 12:13:18 PM

  12. She's so 2009. She was OK when she first came out, but then the overexposure and desperate attempts to shock got old fast.

    Posted by: Don't like her anymore | Aug 6, 2012 1:05:42 PM

  13. I look forward to this album.

    Born This Way was really good but the PR was a mess. I also think she rushed the singles too quickly. Didn't "Born This Way," "Judas", "Edge of Glory," and "You & I" all come out last summer? The average single needs at least 3 months to really start dominating a chart. So she basically took a year's worth of exposure and condensed it down to a season.

    Gaga should take a page from Katy Perry's PR plan. Perry's been promoting the same album for 2 years now and it's still going strong. She seems to have mastered the art of releasing a song and letting it work its way up the ladder to the top 10, then finally releasing another single just as the last one is starting to fizzle. This keeps her active on the charts without people getting tired of her.

    I hope Gaga will try a similar technique. She's a very talented and unique singer. As hard as it may be, I just think she needs to pace herself more with her singles and her PR.

    Posted by: Nathan | Aug 6, 2012 1:22:53 PM

  14. @DAVE

    Oh my God! The same two words...REVERSED? She must be stealing again! GASP.


    Posted by: Diogenes | Aug 6, 2012 1:49:40 PM

  15. @Nathan. It's called buying radio airplay. Not really a technique.

    Posted by: Bob | Aug 6, 2012 2:17:35 PM

  16. @Velocifero: Yeah, her concert tour is a TOTAL flop. Even Wikipedia says so:

    "Tickets for the tour ignited tremendous commercial success in several Asian and Australian markets. Tickets for the Oceania leg of the Born This Way Ball became available on February 17, 2012 through Ticketek and Ticketmaster.[7] Shortly after availability, tickets for the initial two Auckland shows were sold out.[38] In response to positive ticket sales in New Zealand and Australia, nine additional concerts were scheduled as part of the Oceania leg.[39] In Hong Kong, an estimated 6,000 presale tickets became available on February 24. Tickets were sold out within three hours, prompting Live Nation to add three extra concerts in the city in five days.[40][41] Additional sellouts and positive commercial results were reported for the successive performances in Hong Kong,[42] as well as in Taipei,[43] Tokyo,[44] Bangkok,[45] Singapore,[46] Seoul,[47] and Jakarta, with the latter having sold out within two hours.[48][49]
    Similar successes were echoed in European markets. Several British publications indicated that presale tickets in the United Kingdom were selling beyond the demand.[50][51] Industry analysts suggested that based on internet searches that an estimated two million people could attempt to purchase a ticket out of the 75,000 that were issued for the London and Manchester dates.[52] Tickets became available for general sale on April 13, 2012; the London event sold out in a record-breaking 60 seconds,[53][54] while the Manchester concert sold out under ten minutes.[55][56]
    The high demand for tickets continued in Africa. When tickets went on sale for the two dates in South Africa, the ticket retailer Computicket's online ticketing servers crashed under the pressure from the high volume of fans trying to buy tickets to the concerts.[57] Before the crash, some fans experienced extremely long waiting times in online queues, up to two hours, and at one point it was reported that over 26,000 people were still waiting to purchase tickets online.[58] As a result, Computicket decided to cease online ticket sale until the following morning.[59]"

    WHOOPS! Looks like Lady G is still killing it. Feel to go the Wikipedia and check out all those citations yourself.

    Haters gonna hate.

    Posted by: FuryOfFirestorm | Aug 6, 2012 7:40:18 PM

  17. Get over yourself woman. "ARTPOOP" might be more appropriate.
    I thought you were getting out of the picture for awhile? Come back in ten years. They say "haters gotta hate" well, I couldn't agree with that more in your case. I don't know if it's you, or what you represent, but both suck.

    Posted by: Josh | Aug 6, 2012 10:32:28 PM

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