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Hung Celebrities Offer Products for Your Eyes: VIDEO

Rex

A strange new ad for Benefit Cosmetics starring the bulges of Vinny from Jersey Shore and former MTV VJ Simon Rex (among others) equates good mascara to a big basket.

Jezebel writes: Vinny

According to Benefit and the "creative studio" that helped make the ad, the commercial is "intended to break the mold of the traditional beauty ad" by making mascara get "in-your-face gratuitous with your fave celebrity packages (wink, wink)."

Watch, AFTER THE JUMP...

Benefit

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Comments

  1. ewww.

    Posted by: Fenrox | Aug 22, 2013 11:06:55 AM


  2. Sorry ladies, just "...ewwww". **shudder**
    Guys, just put a sock in it.

    Posted by: Ted B. (Charging Rhino) | Aug 22, 2013 11:09:23 AM


  3. ohhhhh kaaaaay

    Posted by: Johnny | Aug 22, 2013 11:11:16 AM


  4. No. No. No.

    Posted by: Zeta | Aug 22, 2013 11:22:35 AM


  5. OK. So, uh, is that mascara in your pocket or are you glad to see me?

    Posted by: jamal49 | Aug 22, 2013 11:24:11 AM


  6. Stupid. But I did enjoy to see the guy with green t-shirt and the mechanic.

    Posted by: Matt27 | Aug 22, 2013 11:28:10 AM


  7. damn simon rex did not age well. He looks like a 50 something old perv.

    Posted by: QJ201 | Aug 22, 2013 11:28:42 AM


  8. And here I thought it was one of those terrible "male enhancement" commercials. Who knew they were selling women's cosmetics. Talk about bad marketing.

    Posted by: Phoenix Justice | Aug 22, 2013 11:31:57 AM


  9. Wow that mascara looks good with you Pinkeye!

    Posted by: NotSafeForWork | Aug 22, 2013 12:08:23 PM


  10. Well, glad no one was objectified in that video!

    Posted by: Dave | Aug 22, 2013 12:14:58 PM


  11. Cue One Million Pearl Clutchers in 3, 2...

    Posted by: AJ | Aug 22, 2013 12:21:03 PM


  12. This is supposed to sell mascara to women?

    a) they should have marketed this to drag queens

    b) I suppose they will sell some to "people" like Nicole Polizzi ("Snooki want smush smush")

    Posted by: Jay Dwyer | Aug 22, 2013 12:23:10 PM


  13. Who is the target for this ad? It's not going to sell mascara

    Posted by: Alan | Aug 22, 2013 12:25:08 PM


  14. LOL @ "pearl clutchers"^^

    Posted by: unokhan | Aug 22, 2013 1:08:23 PM


  15. Every one of those bitches gonna get pink eye.

    Posted by: brandon h | Aug 22, 2013 1:37:53 PM


  16. @QJ201 "damn simon rex did not age well. He looks like a 50 something old perv..." He's 40 and I'm 30 and would be happy to hit it. LOL

    Posted by: Mike Ryan | Aug 22, 2013 2:03:58 PM


  17. STUPID.

    Posted by: DiatribesAndOvations | Aug 22, 2013 2:13:50 PM


  18. I want those 78 seconds of my life back

    Posted by: txstevo | Aug 22, 2013 2:20:50 PM


  19. Strange way to sell cosmetics- but I wouldn't mind seen more of Vinny

    Posted by: jarago | Aug 22, 2013 6:20:26 PM


  20. Stupid, I agree. Then again male/female sexual attraction is just so wrong. :)

    Posted by: TimD | Aug 22, 2013 7:05:59 PM


  21. made me laugh - that's all that matters!

    Posted by: ACe | Aug 22, 2013 7:19:49 PM


  22. From a marketing stand point, this is a mess. Seeing hot guys grabbing their packages on camera, always a good thing.

    Posted by: Robert M. | Aug 22, 2013 9:38:19 PM


  23. I liked it a lot. And I bet if it gets some buzz we will see more ads like it.

    Crazy, CRAZY about bulges here.

    Posted by: Rob | Aug 23, 2013 7:18:10 AM


  24. That is so funny.

    Posted by: Steve | Aug 23, 2013 8:38:33 PM


  25. which one is Simon Rex? lol

    Posted by: grego | Aug 25, 2013 11:30:52 AM


  26. 1 2 »

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